Sage from Italy
He was kind enough to bring me back a tube of Antica Erboristeria herbal toothpaste. This variety is "Salvia & Bicarbinato". I'm sure you can guess the Bicarbinato part - baking soda. The Salvia part, I had to look up - sage. You could probably also guess the translation of the company name: old herb emporium. Apparently the company dates back to 1783. But now it's part of the Schwarzkopf & Henkel family of fine products.
The tube is completely in Italian. (Love that!) Color? white. The flavor is a pleasant very clean mint. (I couldn't taste any sage, but then, my palate is not the most refined.)
More Italians to come...