Surprisingly, it has a very subtle flavor - grapefruit is almost hard to detect. The taste is fresh and clean - as a toothpaste should be!
Provence Argile is the creator of this lovely paste. They also manufacture a wide variety of health and beauty products.
Not only does this toothpaste taste good, it is healthy - and organic - 99.4% of the ingredients are natural. (Of course, I wondered what ingredient was not natural.)
The container is a handy stand-up plastic dispenser, which is helpful for conserving space in small European washrooms. (In the States, we would say, "bathrooms.")
The consistency is very natural - lightly transparent with a touch of orange color.
As you might expect, flouride is not on the list of ingredients, so it will not become my main daily paste. (But as some readers know, I am not restricted to flouride pastes - I always have at least three toothpastes on tap.)
I love that it's not too sweet, since it was…